April 20, 2023
Allegra Mangione’s 5 Step Roadmap To Getting Your Nonprofit Marketing Right
#056 - Today I am speaking with Allegra, marketing strategy specialist and Founder of Catharsis, a marketing firm focused exclusively on nonprofits. We discuss Allegra’s 5 step strategic marketing roadmap for nonprofits.
March 9, 2023
Teri Beckman’s 5 Step Framework to Grow Revenue and Impact for Mission Driven Nonprofits
#055 - Teri Beckman is the Founder and CEO of HIGOL, a consultancy firm that works to align leadership behaviors with business drivers to dramatically increase revenue, community impact and improve overall organizational performance. Specifically, HIGOL helps mission driven CEOs grow revenue and impact by 50% in 12 months.
January 12, 2023
Rachel Bearbower’s 4 Templates That Every Nonprofit Leader Needs To Connect More With Donors And Raise More...
#054 Rachel Bearbower is the founder and CEO of Small Shop Strategies, a nonprofit consultancy focused on coaching nonprofit leaders how to detangle their systems, so they can focus their time and energy on building relationships and raising more for their causes....
December 15, 2022
Adora Drake’s 5 Step SCALE Framework to Move Social Media Followers to Donors.
#053 - Adora Drake is a professional digital marketing coach and consultant with a knack for creating marketing strategies. She helps leaders establish relationships with their audience by teaching them the tools for attracting the right fit people, becoming a thought leader, and bridging the gap between initial contact to the final transaction....
November 17, 2022
The 3 Characteristics Of The Most Trusted People, According to Minna Taylor.
#052 - Minna Taylor is a trained actress. After earning her masters degree, she began teaching accent reduction to corporate clients as a side hustle in between acting gigs. That experience is where she found the intersection of speech & voice, body language, and breathing....
November 3, 2022
A Discussion with Rhea Wong About Her Book – Get That Money, Honey! The No-Bullsh*t Guide to Raising...
#051 - Rhea Wong makes a return trip to the Groupfinity Podcast, this time to discuss her new book - Get That Money, Honey! The No-Bullsh*t Guide to Raising More Money for Your Nonprofit. Rhea points out that that mindset is a big limiting factor in fundraising. We assume people will only give the minimum and we get too emotional about rejection, which impacts our ongoing fundraising efforts.
October 20, 2022
Marketing Specialist Lynn Ruby Shares The Email Marketing Mistakes You Are Making And The Changes You Need to...
#050 - Today I am speaking with marketing specialist and strategist Lynn Ruby. Lynn works with small businesses, solo-preneurs and nonprofits who are really good at what they do, but still struggle and get intimidated by online marketing. She tells is that the pandemic brought about 3 primary changes to email marketing: ...
October 6, 2022
Can You Really Use Paid Search And Paid Social To Boost Your Email List? Rishi Malhotra Tells Us How To Do...
#049 - Today I am speaking with digital marketing specialist Rishi Malhotra. Rishi says there is a lot of interest in using paid search and paid social in fundraising efforts. Rishi has a different perspective, however....
September 22, 2022
Gareth Pronovost Gives Us The 411 on Automating Your Organization Using Airtable – No Coding Required.
#048 - Today I am speaking with Gareth Pronovost about using Airtable to automate workflows to 1) save time; 2) reduce errors; 3) stay organized; 4) allow for a single source of truth; and 5) grow and scale their organization. Gareth asks - are you overwhelmed by an endless sea of spreadsheets?” I think most of us would say YES! ...
September 8, 2022
Jess Campbell’s 3 Step Fundraising Outreach Method With a 100% Response Rate.
#047 Today I am speaking with Jess Campbell from Out in the Boons. Jess' superpower is building meaningful relationships that then turn into donor relationships. The #1 question Jess is asked is - how do I find new donors? Jess is a self described friend-maker, and relationship builder with big dreams. She has developed an outreach method with a 100% response rate that allows her clients to develop new and authentic relationships with...