Your fundraising event should be well produced like a piece of theater with Beth Sandefur – Part 2
#007 – This is Part 2 of my interview with Beth Sandefur, who is the founder and owner of Beth Sandefur Events. She works with nonprofits to help them execute successful events. Beth is a seasoned event planner with a strong background in development and hands-on experience with theatrical production. Her efforts focus on planning and execution of fundraising galas, typically with a large auction component. As a planner, she believes in working with clients to find the inefficiencies and redundancies in their systems to create a streamlined approach, keeping the organizational mission in the forefront.
Beth taught us the importance of setting your goals and visualizing your outcome and working backward from there. In this episode, Beth teaches us how to incorporate “Revenue Enhancers” to increase our fundraising yield.
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Resources
How to incorporate your mission into your décor
Video – Beth Sandefur – Revenue Enhancers: Beyond the Raffle
3 Key Takeaways
- Revenue Enhancers are great, but don’t have too many:
- Raffle tickets
- 50/50 raffles
- Games
- Focus on your organization’s strengths
- Bigger is not necessarily better. Two smaller events may yield more fundraising proceeds than 1 big one.
Show Notes
**Click the time stamp to jump directly to that point in the episode
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