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PTA

What every PTO volunteer ought to know about starting, maintaining, and fundraising for a parent-teacher organization – with Sandy Pfau Englund.

#023 – Today I am speaking with Sandy Pfau Englund.  Sandy is a skilled nonprofit and tax law attorney.  When parents at her kids’ elementary school recognized her articles, she was recruited to join the PTO.

The PTO did not have its own EIN – it was using the schools.  Nor did it have tax exempt status.  If you named the list of errors, it was making all of them.

“It was overwhelming for the other volunteers. That’s why I got recruited. You don’t have someone that does tax exempt and non-profit law that’s the mom of the kids in your elementary school.  It’s not just an everyday thing.”

That led her to start Parent Booster USA – to help PTAs, PTOs, booster clubs, and chapters remain in compliance with the IRS and state regulators.  She wanted to make it easy – at least more accessible for groups to keep up with these regulations.

She has a ton of free resources – her policy is that “for every paid service, we have to have a do it yourself guide” so that if someone wants to be a weekend warrior, they can.

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Resources

Parent Booster USA

My RENOSI

Book – School Fundraising – So Much More than Cookie Dough

Amazon Smile

4 Key Takeaways  

#1 Don’t decide who can give and who can’t – let them decide for themselves if they can give or not;

#2 To be eligible for grants, you need to make sure your registration is up to date;

#3 There is no such thing as a tax deductible, Christmas Tree or anything else – if buyer is getting something of value, you need to identify that value for them; AND

#4 Fundraising benefits need to be for the WHOLE group, not for only one individual.

Show Notes

**Click the time stamp to jump directly to that point in the episode

[3:48] Members have hung in and done a little bit of online fundraising, if they could.
[5:18] Can we just disband for a year and then come back?
[5:45] What are the burning questions are you getting?
[6:40] Be transparent with you donors...
[8:31] You can't use 501(c)(3) for personal gifts/benefits...
[9:46] Don't be afraid to fundraise in tough times.
[12:18] Leave the funding decision to the donor...
[18:44] States are getting more aggressive with compliance.
[19:35] For every paid service, we offer a DIY guide.
[20:49] I want to make it easy...
[21:19] Information drain when leadership turns over...
[22:07] IRS letter shows up and we don't know what to do...
[23:23] There is no such thing as a tax deductible Christmas Tree.
[24:00] Booster club participation and donations can't be mandatory
[25:10] Benefits have to be for the whole group, not just one member...
[28:00] Best practices is to cover big expenses that benefit the entire group.
[30:12] It should not be this hard

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Posted in PodcastTagged 501c3, Band, Booster, Chapter, Club, COVID, DIY, Do it yourself, Filings, fundraising, Graduation, IRS, MyRENOSI, nonprofit, Parent Booster, PTA, PTO, Registrations, School, Sports, State Registration

Did coronavirus cancel your school auction? Here is what one elementary school did – with Becky Urbano

#010 – Becky Urbano is the auction chair for her elementary school.  Their auction was scheduled to take place just days before the shelter in place was ordered due to the coronavirus pandemic.  She and her team had to scramble to change course fast.  In a matter of days, they had to cancel vendors and move their event online to a virtual one.  They lost deposit funds paid to vendors, but they were able to minimize other losses and still had a successful event.  They used social media more than they had in the past to inform the community and drive excitement. 

They had to scramble fast to scrap their physical event and go virtual.  They did the best they could with the hand they were dealt, but still raised money.   Do what you can and don’t worry about what was planned.  This covid-19 crisis has taught us that we have to do things differently.  You have to think out of the box.

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Resources

SchoolAuction.net

Other Resources

Groupfinity COVID-19 Q&A

Facebook Live

3 Key Takeaways  

#1 Don’t be afraid to ask your guests to donate their ticket funds

#2 Be proactive and emotions must take a back seat  

#3 Prepare for the worst case scenario     

Show Notes

**Click the time stamp to jump directly to that point in the episode

[1:51] We were under pressure from the district to postpone 4 days before the event
[2:35] We were proactive and we looked at other options
[3:36] It was very clear that our event was not going to happen
[4:02] We lost our deposits, but we did not have to incur additional costs
[5:24] All guests donated cash paid for tickets
[7:15] Our decision to go virtual
[8:28] We had to go through our items to determine what could still be offered
[9:16] We quickly pivoted to an online event
[9:41] Using SchoolAuction.net was a big benefit to us
[10:53] We had to adjust our expectations
[11:20] The online only event did not generate as much as the historical live event
[12:43] We generated about 50% of what we would have fundraised
[14:00] You always have to be prepared for the worst case scenario
[14:30] The biggest thing I learned was the importance of being proactive
[15:20] We used social media more than ever before
[16:20] I had not done Facebook Live and now I've done several
[17:24] How we used Facebook Live

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GroupFinity
Posted in PodcastTagged annual event, auction, canceled, community, coronavirus, coronavirus crisis, covid-19, donation, donor, elementary school, events, FAQ, fundraiser, fundraising, gala, group, leader, mission-driven organization, nonprofit, organization, parent, PFC, postpone, PTA, PTO, questions, refund, registration, school auction, shelter at home, social distance, sponsors, ticket, virtual event, volunteer organization, will coronavirus stop
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