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How AJ Steinberg Became The Queen Bee Of Fundraising By Creating Amazing Committee Chairs And How You Can Do The Same.

#039 – Today I am speaking with AJ Steinberg.  AJ is a professional event producer with a background in both fundraising and engagement neuropsychology.  She produces, consults, and trains but, above all else, considers herself an engagement strategist because…

“engagement is what it takes to work with volunteers and also to create engaging events.”

For over 20 years she has produced more than 100 successful events all over North America and raised millions of dollars for nonprofits from her Los Angeles based production company.  Some of her best advice is simple yet effective – make your volunteers feel like the superstars they are….

“I do not ever have an email that doesn’t either end or begin with – hey there, I, first of all, want to thank you for the time that you’re putting into this. I love working with you. I make them feel like superstars because they are superstars.”

She is a recognized subject matter expert and trainer, presenting on subjects such as nonprofit event planning, event sponsorships, committee and volunteer leadership, generational giving, and guest engagement.

Check out AJ at – https://queenbeefundraising.com/ 

Be sure to stick around until the end to hear what AJ has to say about committee chairs stuck doing all the work.

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4 Key Takeaways  

#1 Community and engagement is the #1 most important thing when you’re interacting with volunteers;

#2 87% of volunteers become more meaningfully involved with the organizations after they have their volunteer experience; 

#3 Clear and regular communication with your volunteers is key to your event’s success; 

#4 Make your volunteers feel like the superstars they are.

Show Notes

**Click the time stamp to jump directly to that point in the episode

[3:00] 87% of volunteers become more meaningfully involved with the organizations after they have their volunteer experience.
[5:54] The most effective way to use your volunteers is to build it into a team.
[7:49] Energy comes from choosing the right people.
[9:40] Create your hive so that it is set up for success.
[10:11] If you don't choose the right Queen Bee your experience leading them is going to be difficult.
[11:24] You need a cheerleader.
[14:24] Committee members become more involved, happier, and bigger donors ultimately.
[15:20] I consider myself an engagement strategist
[19:38] Community and engagement is the number one most important thing when you're interacting with volunteers
[20:50] When you really understand the value of relationship building it's it makes everything worthwhile
[26:32] Find AJ

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Posted in PodcastTagged 501c3, AJ Steinberg, committee chairs, corporations, Foundations, fundraising, fundraising ideas, Groupfinity, nonprofit, Queen Bee Fundraising, relationship building, small business, Strategy

Your Guide To Creating A For Profit Business To Fund Your Nonprofit, According To Tracy Clark

#036 – Today I am speaking with Tracy Clark, the Founder and CEO of Clark & Clark, a nonprofit consulting firm she runs with her husband Robert Clark.  Tracy has been coaching and setting up non profit organizations for over 10 years.  Together, they have set up over 4,000 Nonprofits and received over 10 million dollars in grant funding.

Clark & Clark teaches self-sufficiency and business development.  Their top priority is to see more minorities access the required funds to pursue their purpose. 

In this episode, we talk about how some nonprofits start a real for profit business that sells products and services and then use the funds generated by that business to fund their programs.

Tracy says:

“even though they may have had some successful fundraising campaigns, what they’re realizing is they want a little bit more control over the funding that’s coming in.”

Be sure to stick around to hear how Tracy started her 1st business at the age of 10.
Check out Clark & Clark at – https://www.clarkandclark.org/

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4 Key Takeaways  

#1 Grant funders want you to demonstrate sustainability;

#2 You can likely operate a business without a storefront;

#3 Nonprofits face a lot competition so make sure you understand why people will want to support yours;

#4 Make sure you do a good job of budgeting.

Check out Groupfinity.com for the show notes and links for this episode.  

Show Notes

**Click the time stamp to jump directly to that point in the episode

[2:14] Nonprofits are realizing they want more control over the funding that's coming in.
[8:10] Do I need a storefront?
[9:22] I would really challenge you to really think about ways to share space with others.
[11:24] There is a lot of competition in the nonprofit world.
[12:34] Find an area of need and think about how you can provide a service and add value.
[13:47] The first thing that you should start thinking about is your budget and what you really need.
[17:30] Find something that you're passionate about and fulfills a need.
[19:27] The biggest thing I learned in the pandemic is you really have to cut out the fluff.
[21:10] When it comes to the virtual space, nonprofits can reach new areas of the world.
[21:53] I started my first business at the age of 10.
[25:13] Connect with Tracy
[26:03] A nonprofit organization does not mean that you don't generate funds.

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GroupFinity

Posted in PodcastTagged 501c3, Clark and Clark, fundraising, fundraising ideas, Groupfinity, nonprofit, relationship building, small business, Strategy, Tracy Clark
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